1

Candidate Basics

4

Political Style Assessment

Governance Approach — How does the candidate primarily identify?
Party Independence — Relationship with the party apparatus?
Campaign Tone — How should messaging feel?
Admired Political Figures — Check all that apply
7

Social Media Inventory

Enter handles or profile URLs. Leave blank if no account exists.

Platform Personal Account Campaign Account
Facebook
Instagram
X / Twitter
TikTok
YouTube
LinkedIn
8

Digital Security

MFA / Two-Factor Authentication All social media accounts have multi-factor authentication enabled (authenticator app preferred over SMS)
Unique Passwords Using a password manager with unique passwords for each account (LastPass, 1Password, Bitwarden, or iCloud Keychain)
Breach Check Consent I consent to BMS running email addresses through Have I Been Pwned (HIBP) to check for data breach exposure
Home Address Hidden Personal home address is not visible on any public social media profile or business listing
Social Hygiene Audit Consent I consent to BMS running the Social Hygiene Scanner on my accounts to identify content that could create opposition research vulnerabilities
Full Questionnaire — 14 Sections This digital form covers key sections 1, 4, 7, and 8. The complete intake questionnaire spans 14 sections including voter analysis, budget allocation, creative assets, opposition research, and messaging framework. Contact fitz@bullmoosestrategy.com for the complete intake packet.
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